Modifying Restaurant Culture: Managers as Cultural Leaders

Abstract

Organisational culture has become a phenomenon increasingly demanding attention from responsible managers. This article provides a framework for understanding organisational culture, and describes three roles restaurant managers must perform in order to develop culturally sensitive and competent organisations: cultural spokesperson, cultural assessor, and facilitator of cultural modification. Extensive illustration of these three roles is provided from a study of restaurant chains.

Citation

Lundberg, C.C. and Woods, R.H. (1990), "Modifying Restaurant Culture: Managers as Cultural Leaders", International Journal of Contemporary Hospitality Management, Vol. 2 No. 4. https://doi.org/10.1108/EUM0000000001670