Restructuring Management towards Better Customer Service: A Case Study
International Journal of Physical Distribution & Logistics Management
ISSN: 0960-0035
Article publication date: 1 February 1992
Abstract
Presents an analysis of customer service in an oldâestablished food manufacturing company against the background of accelerating changes in food retailing. Discusses in detail distribution as an increasingly important function and recommends restructuring of management to give closer integration between functions and closer attention to distribution.
Keywords
Citation
Wickenden, J. (1992), "Restructuring Management towards Better Customer Service: A Case Study", International Journal of Physical Distribution & Logistics Management, Vol. 22 No. 2, pp. 16-21. https://doi.org/10.1108/EUM0000000000405
Publisher
:MCB UP Ltd
Copyright © 1992, MCB UP Limited