The British tourist market

Abstract

Most tourist experts agree that travel is a two‐way business as an international trade. While every country is anxious to increase its exports, it is in fact equally important to think about imports. The Tourist Review has published a number of interesting articles about tourist promotion and, together with other journals, has given a great deal of information on tourism as an export. This article, however, deals with Britain as a tourist market. It is written in the hope that tourist experts in other countries will from time to time report on their national travel market and so increase the fund of knowledge of the method and technique in developing world travel.

Citation

Kershaw, A.G. and Lickerish, L.J. (1950), "The British tourist market", The Tourist Review, Vol. 5 No. 3, pp. 121-123. https://doi.org/10.1108/eb059668