To read the full version of this content please select one of the options below:

Erratum

Journal of Services Marketing

ISSN: 0887-6045

Article publication date: 1 January 1987

Downloads
1439

Abstract

This article has been withdrawn as it was published elsewhere and accidentally duplicated. The original article can be seen here: 10.1108/eb008162. When citing the article, please cite: Leonard Berry, (1986), “BIG IDEAS IN SERVICES MARKETING”, Journal of Consumer Marketing, Vol. 3 Iss: 2, pp. 47 - 51.

Citation

(1987), "Erratum", Journal of Services Marketing, Vol. 1 No. 1, pp. 5-9. https://doi.org/10.1108/eb059583

Publisher

:

MCB UP Ltd

Copyright © 1987, MCB UP Limited