Tourism plays an important role in the Portuguese economy. It employs 3.5 per cent of the working population and is the most rapidly growing economic activity in Portugal (OECD, 1986). Mendonsa (1983, p.218) notes that Portugal ‘is a poor country which has only managed to maintain a favorable balance of trade because of tourism and the remittances of its many emigrants working abroad’. Portuguese tourism is also increasingly successful compared to other destinations; Kendell and de Haast (1986, p. 12) point out that Portugal ‘has one of the fastest growing tourism sectors in Western Europe’.
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