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Automatic Order Entry—with a Field Sales Order Entry Management System

James L. Locke (General Electric Information Services Company, Maryland, USA)

Industrial Management & Data Systems

ISSN: 0263-5577

Article publication date: 1 July 1984

232

Abstract

What can go wrong during the order entry process of a manufacturer? A system solution to many of these problems is discussed that combines hardware, software and networking technology in that solution. The system solution includes the networking of data entered into the new “briefcase” portable micros, personal computers, or terminals at field sales locations. The benefits which accrue to the company implementing the solution are highlighted. In conclusion, the article discusses how a manufacturer can optimise the use of data captured in the order entry process for better sales and marketing control.

Keywords

Citation

Locke, J.L. (1984), "Automatic Order Entry—with a Field Sales Order Entry Management System", Industrial Management & Data Systems, Vol. 84 No. 7/8, pp. 19-22. https://doi.org/10.1108/eb057371

Publisher

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MCB UP Ltd

Copyright © 1984, MCB UP Limited

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