The thought still counts

Abstract

Consumer belt‐tightening is by no means reflected in the business gifts industry where manufacturers report buoyant demand. But with less cash around, the emphasis is on presents that look more expensive than they actually cost.

Citation

(1975), "The thought still counts", Industrial Management, Vol. 75 No. 11, pp. 28-29. https://doi.org/10.1108/eb056579