WHEN IT COMES TO THE CRUNCH: Why are motor manufacturers so reluctant to concentrate on how much it costs to repair their cars?

Abstract

IF BRITISH Leyland had spent a little less time producing such gimmicks as quartic steering for the Austin Allegro and concentrated on designing a car that was relatively easy and cheap to repair, the insurance companies would be a great deal happier.

Citation

Phillips, C. (1974), "WHEN IT COMES TO THE CRUNCH: Why are motor manufacturers so reluctant to concentrate on how much it costs to repair their cars?", Industrial Management, Vol. 74 No. 6, pp. 30-32. https://doi.org/10.1108/eb056421