TY  - JOUR
AB  - A sophisticated screening system can focus the energies of the company on creating and developing products and services that will have greater likelihood of success.
VL  - 20
IS  - 4
SN  - 0094-064X
DO  - 10.1108/eb054364
UR  - https://doi.org/10.1108/eb054364
AU  - Kuczmarski Thomas D.
PY  - 1992
Y1  - 1992/01/01
TI  - Screening potential new products
T2  - Planning Review
PB  - MCB UP Ltd
SP  - 24
EP  - 48
Y2  - 2024/09/22
ER  -