Does market share really matter?
Mark J. Chussil
(Manager, Strategy Development Technologies, for Sequent Computer Systems, Inc., in Beaverton, Oregon)
248
Abstract
Market share statistics indicate that success breeds success. To learn to take full advantage of your share, see “Do's and Don'ts,” page 34.
Citation
Chussil, M.J. (1991), "Does market share really matter?", Planning Review, Vol. 19 No. 5, pp. 31-37. https://doi.org/10.1108/eb054336
Publisher
:MCB UP Ltd
Copyright © 1991, MCB UP Limited