Japanese positioning for post‐1992 Europe
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Abstract
Japanese strategy for Europe: Scrap the “Made in Japan” approach, pursue serious industrial investment, introduce technology, and apply it locally.
Citation
Stoehr, A.A. (1991), "Japanese positioning for post‐1992 Europe", Planning Review, Vol. 19 No. 4, pp. 16-24. https://doi.org/10.1108/eb054329
Publisher
:MCB UP Ltd
Copyright © 1991, MCB UP Limited