The evolution of Third Generation R&D

Abstract

Third generation management of R&D seeks to create a strategic and operational partnership between researchers and other functional units that will meet both the challenging technological needs of today and tomorrow.

Citation

Rousselon, P.A., Saadn, K.N. and Erickson, T.J. (1991), "The evolution of Third Generation R&D", Planning Review, Vol. 19 No. 2, pp. 18-26. https://doi.org/10.1108/eb054319