The largest survey of “leading‐edge” competitor intelligence managers

Abstract

If you need to improve the quality of your competitive analysis effort, this benchmark survey of the most “professional” practitioners of the art of intelligence will guide your program development.

Citation

Prescott, J.E. and Smith, D.C. (1989), "The largest survey of “leading‐edge” competitor intelligence managers", Planning Review, Vol. 17 No. 3, pp. 6-13. https://doi.org/10.1108/eb054253