Cooperative strategies

Abstract

Michael Porter discusses three generic strategies for outperforming competitors in his influential book, Competitive Strategy—overall cost leadership, differentiation, and focus. While these strategies are familiar to planners, what may be less familiar but equally successful are strategies that stress cooperative mutual gain rather than strict competition. There are four types of generic cooperative mutual gain strategies:

Citation

Nielsen, R.P. (1986), "Cooperative strategies", Planning Review, Vol. 14 No. 2, pp. 16-20. https://doi.org/10.1108/eb054137