Cross‐sectional analysis: The new frontier in planning

Abstract

Cross‐Sectional vs. Time‐Series Analysis. The strategic position of a business is not immutable. It can be altered by external changes in the market it serves, the technology it uses or by a conscious strategic choice. When such changes do occur, a business's own historical experience may be a poor basis for predicting what will happen next. If a planning tool is based solely on the experience of a single business, something may change, causing the time‐series model to fall apart.

Citation

Gale, B.T. (1978), "Cross‐sectional analysis: The new frontier in planning", Planning Review, Vol. 6 No. 2, pp. 17-20. https://doi.org/10.1108/eb053836