Information sources about the EEC in Europe: 1. MARKET INFORMATION
Ian Maclean
(Director, IMAC Research)
Abstract
Reviewing sources of information in the EEC in a short paper requires a certain facility for avoiding the very problems that cause the most difficulty in practice. This paper can only, therefore, be considered as a guide to the guides of sources of marketing information in the EEC. In finding one's way through the ‘information maze’ to the precise data one is seeking it is helpful to consider the outline of data collection in Europe. The principal sources of information are:
Citation
Maclean, I. (1972), "Information sources about the EEC in Europe: 1. MARKET INFORMATION", Aslib Proceedings, Vol. 24 No. 9, pp. 525-531. https://doi.org/10.1108/eb050368
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:MCB UP Ltd
Copyright © 1972, MCB UP Limited
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