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Over the rainbow

Bob Duffy (Strategic Communications, 9200 Old Annapolis Road, Suite 203, Columbia, MD 21045, USA)

The Electronic Library

ISSN: 0264-0473

Article publication date: 1 May 1996

69

Abstract

‘Toto, something tells me we're not in Kansas anymore.’ So says young Dorothy Gale (Judy Garland), opening her farmhouse door in MGM's The Wizard of Oz (1939). Said farmhouse, carried off into the sky by a tornado, has just landed with a jarring thud. But not back in dull and dusty Kansas USA, the sepia‐toned realm we've experienced for the first twenty minutes of the movie. Dorothy has opened her front door on an entirely new landscape, a stunning Technicolor Eden.

Citation

Duffy, B. (1996), "Over the rainbow", The Electronic Library, Vol. 14 No. 5, pp. 459-461. https://doi.org/10.1108/eb045510

Publisher

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MCB UP Ltd

Copyright © 1996, MCB UP Limited

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