Real Time Strategy: Power Play
Abstract
Talk with any business person for more than a few minutes about corporate strategy' and the sports metaphors begin to pour out. “The bases are loaded,” “you get three strikes and you're out,” and “we were thrown a curve ball” are favorites from baseball. Football brings us “we'll need some‐one to quarterback this job,” “it's time to punt,” and “we're fourth and goal” to name a few. Even basketball contributes a few terms such as “full court press” (which is actually a defensive rather than an offensive strategy) and “it's a lay‐up.” Business articles and analyst commentaries are equally thickly littered with analogies to these three sports.
Citation
Oliver, R.W. (2001), "Real Time Strategy: Power Play", Journal of Business Strategy, Vol. 22 No. 2, pp. 7-9. https://doi.org/10.1108/eb040148
Publisher
:MCB UP Ltd
Copyright © 2001, MCB UP Limited