Stack Attack: Insider for a Day

Journal of Business Strategy

ISSN: 0275-6668

Publication date: 1 March 1998


Corporate biographies can be a tough sell because everyone (at least everybody in the company's industry) knows how the stories end. What can be fascinating in the right authors' hands however, is how companies got to from point A to point B, Q, or Y.


Voss, B. (1998), "Stack Attack: Insider for a Day", Journal of Business Strategy, Vol. 19 No. 3, pp. 51-55.

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Copyright © 1998, MCB UP Limited

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