TY  - JOUR
AB  - “Nothing succeeds like success” is, as we keep learning in our lives not necessarily true. And yet it seems so plausible that time and again businesses in every sector get caught up in the dream. Putting remakes, reformulations, knock‐offs, spin‐offs, son‐ofs, or out‐and‐out repeats of previous successes into the marketplace simply does not guarantee that success will repeat.
VL  - 17
IS  - 3
SN  - 0275-6668
DO  - 10.1108/eb039784
UR  - https://doi.org/10.1108/eb039784
AU  - Voss Bristol
PY  - 1996
Y1  - 1996/01/01
TI  - Stack Attack: You Can't Judge a Book by The Coattails It Rides On
T2  - Journal of Business Strategy
PB  - MCB UP Ltd
SP  - 60
EP  - 63
Y2  - 2024/09/20
ER  -