TY  - JOUR
AB  - The notion of working together in teams is like motherhood; everybody loves the idea. The benefits of team‐based product development, which have been well documented in numerous articles and books, derive from the concept of overlapped stages of product development. Despite such benefits, however, teams face numerous challenges.
VL  - 13
IS  - 3
SN  - 0275-6668
DO  - 10.1108/eb039491
UR  - https://doi.org/10.1108/eb039491
AU  - Droz Dan
PY  - 1992
Y1  - 1992/01/01
TI  - Prototyping: A Key to Managing Product Development
T2  - Journal of Business Strategy
PB  - MCB UP Ltd
SP  - 34
EP  - 38
Y2  - 2024/05/12
ER  -