TY  - JOUR
AB  - Many companies try to connect strategy with the financial plans that actually guide managers' actions, but only a few have devised good linkages. In this case study, the authors describe the steps taken by one organization to integrate strategic and financial planning.
VL  - 13
IS  - 2
SN  - 0275-6668
DO  - 10.1108/eb039476
UR  - https://doi.org/10.1108/eb039476
AU  - Gurrad John
AU  - Belser Scott
PY  - 1992
Y1  - 1992/01/01
TI  - Taking Strategy to the Bottom Line
T2  - Journal of Business Strategy
PB  - MCB UP Ltd
SP  - 18
EP  - 23
Y2  - 2024/05/12
ER  -