ENVIRONMENTAL ASSESSMENT: AN INTERNATIONAL STUDY OF CORPORATE PRACTICE
Harold E. Klein
(Associate Professor of Management)
Robert E. Linneman
(Professor of Marketing at The School of Business Administration, Temple University)
155
Abstract
Corporate commitment to environmental assessment with its kit of forecasting tools is expected to grow rapidly in the years ahead. This growth will be partly due to corporate willingness to confront turbulent environmental changes explicitly within a formal planning process.
Citation
Klein, H.E. and Linneman, R.E. (1984), "ENVIRONMENTAL ASSESSMENT: AN INTERNATIONAL STUDY OF CORPORATE PRACTICE", Journal of Business Strategy, Vol. 5 No. 1, pp. 66-75. https://doi.org/10.1108/eb039048
Publisher
:MCB UP Ltd
Copyright © 1984, MCB UP Limited