Educational development for marketing logistics
International Journal of Physical Distribution
ISSN: 0020-7527
Article publication date: 1 February 1971
Abstract
The development of a scientific discipline of marketing logistics requires a vital commitment to education in this area.
Citation
CHRISTOPHER, M., MAGRILL, L. and WILLS, G. (1971), "Educational development for marketing logistics", International Journal of Physical Distribution, Vol. 1 No. 2, pp. 79-82. https://doi.org/10.1108/eb038827
Publisher
:MCB UP Ltd
Copyright © 1971, MCB UP Limited