Designing for the Customer

Abstract

IN betting out to design an aeroplane for the commercial or civil market most designers have primarily thought of their aeroplane as a machine whose first and last function was to fly at the highest cruising speed for the least power; its structural form usually fitting in with personal whims on wing‐body combination, undercarriage type, tail location, type of spars and formers and so on.

Citation

Willis, J.G. (1944), "Designing for the Customer", Aircraft Engineering and Aerospace Technology, Vol. 16 No. 11, pp. 326-326. https://doi.org/10.1108/eb031191