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Designing for the Customer

J.G. Willis A.F.R.Ae.S., A.F.I.Ae.S. (The Author is an Assistant Designer with Messrs. A. V. Roe & Co., but his views should not necessarily be taken as those of his Company.)

Aircraft Engineering and Aerospace Technology

ISSN: 0002-2667

Article publication date: 1 November 1944



IN betting out to design an aeroplane for the commercial or civil market most designers have primarily thought of their aeroplane as a machine whose first and last function was to fly at the highest cruising speed for the least power; its structural form usually fitting in with personal whims on wing‐body combination, undercarriage type, tail location, type of spars and formers and so on.


Willis, J.G. (1944), "Designing for the Customer", Aircraft Engineering and Aerospace Technology, Vol. 16 No. 11, pp. 326-326.




Copyright © 1944, MCB UP Limited

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