DTI: Enterprise and Education Initiative: Marketing a change within the education world in attitudes towards business

Abstract

The Department of Trade and Industry's Enterprise and Education Initiative forms part of a broad Government strategy to promote greater understanding and co‐operation between education and business. Its overall aim is to bridge the divide between schools and industry, in order to encourage more enterprising attitudes in the educational world.

Citation

Sharpe, E. (1991), "DTI: Enterprise and Education Initiative: Marketing a change within the education world in attitudes towards business", Management Research News, Vol. 14 No. 4/5, pp. 23-27. https://doi.org/10.1108/eb028134