Door‐to‐door canvassing and personal contact in library referenda campaigns
Richard B. Hall
(Library Consultant with the State of California State Library. He is the author of two books: Financing Public Library Buildings (Neal‐Schuman, 1994) and Winning Library Referenda Campaigns (Neal‐Schuman, 1995) as well as Library Journal's annual survey of referenda campaigns)
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Abstract
Door‐to‐door canvassing is the single most effective campaign activity for persuading undecided voters to support a library issue and for getting “Yes” voters to get out and vote. Discusses the two forms of door‐to‐door canvassing: simply delivering the literature; and delivering campaign literature and making personal contact. Includes a sample script which can be used by canvassers.
Keywords
Citation
Hall, R.B. (1995), "Door‐to‐door canvassing and personal contact in library referenda campaigns", The Bottom Line, Vol. 8 No. 4, pp. 21-25. https://doi.org/10.1108/eb025456
Publisher
:MCB UP Ltd
Copyright © 1995, MCB UP Limited