International Journal of Retail & Distribution Management
International Journal of Retail & Distribution Management
ISSN: 0959-0552
Article publication date: 1 June 1993
Abstract
Being in possession of the “right” information is vital in maintaining competitiveness in the modern business age. There is a mass of information “out there” in the environment, so coping with it, managing it effectively, and selecting from it that which is useful, would appear to be the key to success.
Citation
(1993), "International Journal of Retail & Distribution Management", International Journal of Retail & Distribution Management, Vol. 21 No. 6, pp. 3-31. https://doi.org/10.1108/eb018438
Publisher
:MCB UP Ltd
Copyright © 1993, MCB UP Limited