Asda at Beckton

Abstract

In east London at any rate the synonym for superstore must be Asda. Two have recently opened within a few miles of each other in London's Docklands. The store at Beckton is doing a record trade and looks set fair for the future. Sue Sharpies look at the District Centre and Asda's place as a core element in its continued success.

Citation

Sharpies, S. (1983), "Asda at Beckton", Retail and Distribution Management, Vol. 11 No. 6, pp. 40-42. https://doi.org/10.1108/eb018209