Approaches to retail management: CURRYS: The largest consumer durable retailer
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Abstract
Currys, originally associated with cycles, claim now to be the largest consumer durable multiple in the UK. It has not been a good time for consumer durable retailers but nonetheless the company has done well with turnover more than doubled over the past five years. The market aimed at is wide; this has benefits but also accompanying problems.
Citation
Walters, D. (1977), "Approaches to retail management: CURRYS: The largest consumer durable retailer", Retail and Distribution Management, Vol. 5 No. 6, pp. 10-16. https://doi.org/10.1108/eb017916
Publisher
:MCB UP Ltd
Copyright © 1977, MCB UP Limited