The impact of marketing on the urban environment

Abstract

The marketing system — as expressed through institutions such as wholesalers and retailers — has in recent years made a marked impact on city centres and suburbs. The author here examines the effect of hypermarkets, particularly in France, and city centre shopping centres in this country; he also looks at the advantages of pedestrianisation.

Citation

Dawson, J.A. (1977), "The impact of marketing on the urban environment", Retail and Distribution Management, Vol. 5 No. 5, pp. 43-48. https://doi.org/10.1108/eb017912