A voice response system for wholesaling
Colin G. Harrison
(Group Development Manager, John Menzies (Holdings) Ltd.)
48
Abstract
It was initially the attraction of very cheap terminals (then around £150 each) which led John Menzies in 1974 to install a Wavetek audio response system for data collection. This paper, delivered at the OnLine conference on Retail Data for Management in June, outlines the application.
Citation
Harrison, C.G. (1977), "A voice response system for wholesaling", Retail and Distribution Management, Vol. 5 No. 3, pp. 41-43. https://doi.org/10.1108/eb017896
Publisher
:MCB UP Ltd
Copyright © 1977, MCB UP Limited