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Section 3: Supply Chain Management

Asia Pacific International Journal of Marketing

ISSN: 0954-7517

Article publication date: 1 February 1992

Abstract

Looks at distribution effectiveness, contrasts approaches to supply chain management in the UK, USA and Europe, considers the importance of supplier development, shows how to develop the customer/supplier interface using bar coding, and examines quality issues in food distribution.

Citation

(1992), "Section 3: Supply Chain Management", Asia Pacific International Journal of Marketing, Vol. 4 No. 2, pp. 31-34. https://doi.org/10.1108/eb010235

Publisher

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MCB UP Ltd

Copyright © 1992, MCB UP Limited