What's on the Wine List? Wine Policies in the New Zealand Restaurant Industry
Egil Ørjan Thorsen
(Norwegian Hotel School, Stavanger, Norway and Department of Tourism, University of Otago, Dunedin, New Zealand)
C. Michael Hail
(Department of Tourism, University of Otago, Dunedin, New Zealand)
302
Abstract
Restaurants are an important outlet for wine sales and a means of raising customer awareness of wine. This research note reports on a study of restaurant policies and attitudes with respect to wine in New Zealand.
Citation
Ørjan Thorsen, E. and Hail, C.M. (2001), "What's on the Wine List? Wine Policies in the New Zealand Restaurant Industry", International Journal of Wine Marketing, Vol. 13 No. 3, pp. 94-102. https://doi.org/10.1108/eb008730
Publisher
:MCB UP Ltd
Copyright © 2001, MCB UP Limited