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The Cognac Market: An Examination of the Cognac Market in the Far East

Jetske van Westering (University of Surrey)

International Journal of Wine Marketing

ISSN: 0954-7541

Article publication date: 1 January 1994

192

Abstract

Examines the changing trends in world Cognac sales, and the potential of emergent markets — particularly China — as trade and tariff restrictions change and world politics make these alternatives more receptive to the West.

Keywords

Citation

van Westering, J. (1994), "The Cognac Market: An Examination of the Cognac Market in the Far East", International Journal of Wine Marketing, Vol. 6 No. 1, pp. 5-19. https://doi.org/10.1108/eb008623

Publisher

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MCB UP Ltd

Copyright © 1994, MCB UP Limited

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