TY - JOUR AB - Good product design can make the difference between a competitive and a non‐competitive product. It can make the difference between an assembly cycle time of 592 seconds and one of 277 seconds, as was the case with a Digital Equipment computer mouse. And it can serve as a competitive weapon, even against the Japanese. According to Professor Geoffrey Boothroyd, international expert, “If you scrutinise the design of most Japanese products, you will see that they leave a lot to be desired”. VL - 11 IS - 3 SN - 0144-5154 DO - 10.1108/eb004340 UR - https://doi.org/10.1108/eb004340 AU - Kochan Anna PY - 1991 Y1 - 1991/01/01 TI - BOOTHROYD/DEWHURST — QUANTIFY YOUR DESIGNS T2 - Assembly Automation PB - MCB UP Ltd SP - 12 EP - 14 Y2 - 2024/05/09 ER -