“AROUSAL”: A Model to Match Reality

Peter Lansley (Assistant Director of Research, Ashridge Management College, UK)

Journal of European Industrial Training

ISSN: 0309-0590

Publication date: 1 June 1982


In the search for more effective learning methods, “real life” simulations have many attractions although their development requires a sound base of information about business practice and the translation of this knowledge into a form suited to simulation.


Lansley, P. (1982), "“AROUSAL”: A Model to Match Reality", Journal of European Industrial Training, Vol. 6 No. 6, pp. 17-21. https://doi.org/10.1108/eb002399

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Copyright © 1982, MCB UP Limited

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