TY  - JOUR
AB  - Introduction Most members of the British public faced Decimal Day, Monday 15 February 1971, with some apprehension. The fears were based on the alleged difficulty of understanding the decimal system, and on the suspicion that both manufacturers and shopkeepers would use D‐Day as an opportunity to increase prices, in the hope that any such dastardly action would go unnoticed in the confusion created by decimalisation.
VL  - 17
IS  - 8
SN  - 0025-1747
DO  - 10.1108/eb001226
UR  - https://doi.org/10.1108/eb001226
AU  - Gabor André
PY  - 1979
Y1  - 1979/01/01
TI  - Decimalisation and the Consumer
T2  - Management Decision
PB  - MCB UP Ltd
SP  - 770
EP  - 778
Y2  - 2024/05/11
ER  -