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“We are not phobic but selective”: the older generation’s attitude towards using technology in workplace communications

Vibhav Singh (School of Management and Labour Studies, Tata Institute of Social Sciences, Mumbai, India.)

Development and Learning in Organizations

ISSN: 1477-7282

Article publication date: 2 June 2014

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Abstract

Purpose

The purpose of this paper is to study and understand the older generation’s attitude toward use of technology for workplace communications.

Design/methodology/approach

In-depth interviews were conducted with the older generation employees of an Indian Oil and Gas Public Sector Undertakings. Data gathered from the interviews were then analyzed to draw broad themes.

Findings

Although the older generation is aware of the importance of technology and has adequate knowledge of its use, they are reluctant to use it. The reluctance is not on account of techno-phobia; it is more in the nature of approach-avoidance.

Research limitations/implications

Organizations and human resource managers should focus on addressing the mental block of the older generation regarding the use of technology.

Practical implications

Reverse mentoring and formation of cross-generational teams can be used to alter older generation’s selective mindset in relation to technology.

Originality/value

This paper discusses the role of technology in intergenerational communication in the Indian context.

Keywords

Acknowledgements

The author would like to thank anonymous reviewers for their comments and Dr Malvika Singh for giving her inputs at the stage of conceptualization of this paper.

Citation

Singh, V. (2014), "“We are not phobic but selective”: the older generation’s attitude towards using technology in workplace communications", Development and Learning in Organizations, Vol. 28 No. 4, pp. 18-20. https://doi.org/10.1108/DLO-10-2013-0082

Publisher

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Emerald Group Publishing Limited

Copyright © 2014, Emerald Group Publishing Limited

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