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The challenge of Venezuela: a SWOT analysis

Carolina Duarte (Corporate Planning Manager in Venezuela and completed her graduate degree at the University of Tennessee at Chattanooga)
Lawrence P. Ettkin (Marvin E. White Professor and Head of the Departments of Marketing, Management and Entrepreneurship at the University of Tennessee at Chattanooga, College of Business Administration, 615 McCallie Avenue, Chattanooga, TN 37403)
Marilyn M. Helms (Sesquicentennial Endowed Chair and Professor of Management at Dalton State College, Division of Business Administration, 213 N. College Drive, Dalton, GA 30720)
Michael S. Anderson (Student at the University of Tennessee at Chattanooga, College of Business Administration, 615 McCallie Avenue, Chattanooga, TN 37403)

Competitiveness Review

ISSN: 1059-5422

Article publication date: 1 September 2006

386

Abstract

Venezuela ranks fifth in the world in oil proven reserves and has the largest accumulation of liquid fuel in the world. With its importance as an oil country, many countries including the U.S. have expressed concerns about Venezuela’s current economic and political situation. Using the popular SWOT analysis, Strengths, Weaknesses, Opportunities and Threats facing the country, are identified. The discussion and conclusions summarize the observations and address the relative tradeoffs within the country. Finally goals and policies appropriate for Venezuelan reform are presented.

Keywords

Citation

Duarte, C., Ettkin, L.P., Helms, M.M. and Anderson, M.S. (2006), "The challenge of Venezuela: a SWOT analysis", Competitiveness Review, Vol. 16 No. 3/4, pp. 233-247. https://doi.org/10.1108/cr.2006.16.3_4.233

Publisher

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Emerald Group Publishing Limited

Copyright © 2006, Emerald Group Publishing Limited

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