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Effects of entrepreneurial bricolage on innovation performance and firm performance: perspectives from Ghanaian small and medium-sized enterprises (SMEs)

Abdul Jelil Abukari (Department of Marketing, Jiangsu University, Zhenjiang, China) (Department of Marketing, Tamale Technical University, Tamale, Ghana)
Wenyuan Li (Department of Marketing, Jiangsu University, Zhenjiang, China)
Abdul Rasheed Akeji Alhassan Alolo (Department of Marketing, Tamale Technical University, Tamale, Ghana)
Pomegbe Wisdom Wise Kwabla (Department of Marketing, Cape Coast Technical University, Cape Coast, Ghana)
Ingrid Ruth Epezagne Assamala (Department of Marketing, Jiangsu University, Zhenjiang, China)
Ibrahim Sulemana (Department of Marketing, Tamale Technical University, Tamale, Ghana)

Cross Cultural & Strategic Management

ISSN: 2059-5794

Article publication date: 19 November 2024

Issue publication date: 27 November 2024

47

Abstract

Purpose

The study constructs a novel theoretical model based on resource orchestration theory and examines it using data from Ghanaian small and medium-sized enterprises (SMEs).

Design/methodology/approach

Entrepreneurial bricolage (EB) represents a creative mechanism by which SMEs navigate resource challenges to become competitive. The purpose of this paper is to examine the link between EB to both innovation performance and firm performance among manufacturing SMEs in Ghana. In addition, we also examine the mediating role of polychronicity in the relationship between EB, innovation performance and firm performance.

Findings

The results suggest that EB positively and significantly influences both innovation performance and firm performance. Furthermore, polychronicity partially mediates the relationship between EB and innovation performance and between EB and firm performance.

Originality/value

This study enhances our understanding of the conditions under which EB may facilitate the attainment of innovation and firm performance among manufacturing SMEs. These findings also proffer practical and managerial implications for managing SMEs under resource constraints.

Keywords

Acknowledgements

Funding Information: We appreciate the financial support provided by the Natural Science Foundation of China (Nos. 71603105), Natural Science Foundation of Jiangsu, China (No. SBK2016042936), Science Foundation of Ministry of Education of China (No.16YJC790067), in addition, China Postdoctoral Science Foundation (No. 2017M610051, 2018T110054).

Citation

Abukari, A.J., Li, W., Alhassan Alolo, A.R.A., Wisdom Wise Kwabla, P., Epezagne Assamala, I.R. and Sulemana, I. (2024), "Effects of entrepreneurial bricolage on innovation performance and firm performance: perspectives from Ghanaian small and medium-sized enterprises (SMEs)", Cross Cultural & Strategic Management, Vol. 31 No. 4, pp. 748-775. https://doi.org/10.1108/CCSM-10-2022-0161

Publisher

:

Emerald Publishing Limited

Copyright © 2024, Emerald Publishing Limited

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