The Politics of Tobacco Control: A History of the U.S. Tobacco Industry

Kellogg School of Management Cases

ISSN: 2474-6568

Publication date: 20 January 2017


To evaluate the formulation and implementation of non-market strategies in the context of regulatory, legislative, and legal institutions. To understand how various aspects of the non-market environment interact and how these environments not only change over time, but change market competition within an industry. Further, to formulate and decide between firm-specific and industry-wide strategies. Finally, to appreciate and reflect upon the potential conflict between non-market strategies and ethical concerns.



Diermeier, D. and Thaker, S. (2017), "The Politics of Tobacco Control: A History of the U.S. Tobacco Industry", Kellogg School of Management Cases.

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