The Politics of Tobacco Control: A History of the U.S. Tobacco Industry

Kellogg School of Management Cases

ISSN: 2474-6568

Publication date: 20 January 2017

Abstract

To evaluate the formulation and implementation of non-market strategies in the context of regulatory, legislative, and legal institutions. To understand how various aspects of the non-market environment interact and how these environments not only change over time, but change market competition within an industry. Further, to formulate and decide between firm-specific and industry-wide strategies. Finally, to appreciate and reflect upon the potential conflict between non-market strategies and ethical concerns.

Keywords

Citation

Diermeier, D. and Thaker, S. (2017), "The Politics of Tobacco Control: A History of the U.S. Tobacco Industry", Kellogg School of Management Cases. https://doi.org/10.1108/case.kellogg.2016.000262

Download as .RIS

Publisher

:

Kellogg School of Management

Copyright © 2006, The Kellogg School of Management at Northwestern University

Please note you might not have access to this content

You may be able to access this content by login via Shibboleth, Open Athens or with your Emerald account.
If you would like to contact us about accessing this content, click the button and fill out the form.