At Ford, Turnaround Is Job One

Kellogg School of Management Cases

ISSN: 2474-6568

Publication date: 20 January 2017


This case demonstrates that internal issues alone can derail a company and emphasizes the importance of leadership in fostering the right corporate culture to turn a company around. Students will identify the key internal and external factors that can contribute to a company's decline and learn the importance of diagnosing issues within each of three major aspects of a company-strategy, operations, and financials-in order to develop a successful turnaround plan.



Shein, J. and Bell, M. (2017), "At Ford, Turnaround Is Job One", Kellogg School of Management Cases.

Download as .RIS



Kellogg School of Management

Copyright © 2012, The Kellogg School of Management at Northwestern University

Please note you might not have access to this content

You may be able to access this content by login via Shibboleth, Open Athens or with your Emerald account.
If you would like to contact us about accessing this content, click the button and fill out the form.