Mellace Family Brands, Inc.: Building a Socially Responsible Enterprise

Darden Business Publishing Cases

ISSN: 2474-7890

Publication date: 20 January 2017

Abstract

This case illustrates how two entrepreneurs bootstrapped their start-up, overcame the challenges that accompany growth, and built a successful business while remaining socially responsible.

Keywords

Citation

Hess, E. and Glinska, G. (2017), "Mellace Family Brands, Inc.: Building a Socially Responsible Enterprise", Darden Business Publishing Cases. https://doi.org/10.1108/case.darden.2016.000197

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Publisher

:

University of Virginia Darden School Foundation

Copyright © 2009 by the University of Virginia Darden School Foundation, Charlottesville, VA. All rights reserved.

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