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The Forecasting Challenge for EC-Creamery

Dr. Christian Hofer (University of Arkansas)

Publication date: 16 January 2020

Abstract

EC-Creamery is an Eau Claire, WI based dairy processor selling yogurt products throughout the Midwest region of the U.S. Inaccurate forecasts have wreaked havoc in the company, leading to frequent stockouts and creating operational challenges. Your task is to draw on the information you obtain from your colleagues to develop sales forecasts, document your choices and procedures and share your thoughts and insights on issues related to forecasting and sales & operations planning.

Keywords

Citation

Hofer, C. (2020), "The Forecasting Challenge for EC-Creamery", . https://doi.org/10.1108/case.cscmp.2020.000001

Publisher

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Council for Supply Chain Management Professionals

Copyright © 2020, Council of Supply Chain Management Professionals

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