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Designing a new mathematical model for optimising a multi-product RFID-based closed-loop food supply chain with a green entrepreneurial orientation

Farshid Jahanshahee Nezhad (Department of Industrial Management, University of Tehran, Tehran, Islamic Republic of Iran)
Mohammadreza Taghizadeh-Yazdi (Department of Industrial Management, University of Tehran, Tehran, Islamic Republic of Iran)
Jalil Heidary Dahooie (Department of Industrial Management, University of Tehran, Tehran, Islamic Republic of Iran)
Ali Zamani Babgohari (Department of Industrial Management, University of Tehran, Tehran, Islamic Republic of Iran)
Seyed Mojtaba Sajadi (Faculty of Business and Law, School of Strategy and Leadership, Coventry University, Coventry, UK) (New Business Department, Faculty of Entrepreneurship, University of Tehran, Tehran, Iran)

British Food Journal

ISSN: 0007-070X

Article publication date: 18 October 2021

Issue publication date: 8 June 2022

488

Abstract

Purpose

Environmental awareness is increasing among people in developing countries. In this regard, companies should consider ecological goals in addition to financial goals. Since the food industry is recognised as one of the largest emitters of CO2, profit and ecological objectives are optimised in radio-frequency identification (RFID) based closed-loop supply chain in the food industry in this paper.

Design/methodology/approach

Based on the literature, companies with a green entrepreneurial orientation (GEO) can turn ecological problems into opportunities using their proactiveness. In this regard, a new mixed-integer non-linear mathematical model is presented for optimising a new multi-product RFID-based closed-loop supply chain with a GEO in the food industry. The case study in this paper is Ofogh-e Kourosh company which is located in Iran. The GAMS software is used to code this model.

Findings

The optimum number of new products and materials flow was found among the closed-loop supply chain entities. Some factors as price, quality and warranty of products were considered, and the number of reopening of facilities if needed was set. The optimum node for RFID installation was found.

Originality/value

The paper presents a multi-objective mathematical model for optimising a multi-product RFID-based closed-loop supply chain with a GEO in the food industry. In addition, this paper gives insights into how can model this type of supply chain considering ecological and financial attributes.

Keywords

Citation

Jahanshahee Nezhad, F., Taghizadeh-Yazdi, M., Heidary Dahooie, J., Zamani Babgohari, A. and Sajadi, S.M. (2022), "Designing a new mathematical model for optimising a multi-product RFID-based closed-loop food supply chain with a green entrepreneurial orientation", British Food Journal, Vol. 124 No. 7, pp. 2114-2148. https://doi.org/10.1108/BFJ-06-2021-0670

Publisher

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Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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