TY - JOUR AB - Synopsis Located in the Mid-Atlantic region of the United States, Eastern Truss Company produced trusses used in construction of both large warehouses and custom homes. This case presents the student with the opportunity to analyze the critical factors associated with the decision of whether Eastern should adopt a new production technology and whether cash flows from reduction of temporary workers will cover adoption coasts. The student must evaluate the decision to adopt the production technology through the lens of operations management tools. This case is appropriate for undergraduate business studies in the field of operations management.Research methodology Case study.Relevant courses and levels Undergraduate operations management. VL - 11 IS - 3 SN - 1544-9106 DO - 10.1108/TCJ-06-2014-0044 UR - https://doi.org/10.1108/TCJ-06-2014-0044 AU - Ritchie William AU - Williamson Dusty AU - Ni John AU - Shahzad Ali AU - Young George PY - 2015 Y1 - 2015/01/01 TI - Eastern Truss Company: the technology adoption decision T2 - The CASE Journal PB - Emerald Group Publishing Limited SP - 346 EP - 355 Y2 - 2024/04/19 ER -