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On the plausibility of an integrated approach to disclose social and intangible issues

Maria Teresa Nardo (based at Department of Business Administration and Law, University of Calabria, Rende, Italy)
Stefania Veltri (based at Department of Business Administration and Law, University of Calabria, Rende, Italy)

Social Responsibility Journal

ISSN: 1747-1117

Article publication date: 29 July 2014

447

Abstract

Purpose

The article aims to investigate whether the integration between corporate social responsibility (CSR) and intellectual capital (IC) reports could be a plausible issue. To address this aim, the paper posits three main research questions: whether there is a theory able to explain the relationship between IC and CSR (RQ1); whether empirical surveys provide evidence of the links between CSR activities (CSRA) and IC (RQ2); and whether organizations have started to disclose social and intangible issues in a single document within the Italian context (RQ3).

Design/methodology/approach

To answer the RQs, we decided to arrange three different literature reviews. In detail, to address RQ1, we searched for theoretical studies focussing on an resource-based view (RBV) perspective of IC or CSR or both. To address RQ2, we searched for empirical studies addressed to test the links between CSRA and the creation and development of organizational IC. To address RQ3, we searched for empirical studies focussing on companies’ experiences of integration of CSR and IC reports or on surveys on this theme in the Italian context.

Findings

All the three literature reviews provide evidence that the trend to move towards an integration of social and IC issues in a single report is a plausible issue, from a theoretical, management and disclosure point of view.

Research limitations/implications

The main limit of the research lies in its theoretical nature; however, the study can provide an impulse for further research on the existing trend in the real-life context, and can also provide the theoretical basis on which to build a model that, starting from the relationships among the different kinds of voluntary reports, provides the criteria and methods to integrate the firm’s corporate voluntary reports in a single report. For researchers, this result also has an implication to control for intangibles, for example, assessing the relationship between CSR and corporate performance may explain some of the mixed findings that have occurred in the past.

Practical implications

The article inserts CSR and IC within the RBV theory. Such recognition provides managers the theoretical framework to treat them conjointly, being aware that these two dimensions are intertwined. The article also provides evidence that CSRA impact on IC creation and development. The main implication for company managers is that, when developing a strategy aimed at strengthening IC, they should consider not only all components of intellectual capital but, above all, also include CSR actions and attributes in strategy formulation. Finally, the article provides evidence of a trend towards an integration of CSR and IC reports within the Italian territory. An integrated CSR–IC approach could have relevant implications on the development of the Italian territory characterized by a large number of SMEs and networks of firms that are an integral part of the local community, whose success is often related to their capability to acquire consensus from local stakeholders such as employees, public authorities, financial organizations, banks, suppliers and citizens.

Originality/value

The article provides three main contributions: first, the paper suggests that the integration of the two different perspectives IC and CSR finds its theoretical justification in the RBV theory, which is scarcely applied to explain the link between these two perspectives; second, the article provides evidence of the real effects that investments in CSR have on the maintenance and developing of organizational IC; third, it provides evidence that there is a trend moving towards an integration of social and IC issues in a single report in the Italian context.

Keywords

Acknowledgements

The authors are grateful to the anonymous reviewers and to the editor for their helpful comments on the earlier version of the article. Although the article is the result of a joint research, for academic reasons, the contribution can be assigned as follows: sections 1; 5; 6.1; 6.2; 6.3; 7 to Maria Teresa Nardo and sections 2; 3; 4; 6.4; 8 to Stefania Veltri.

Citation

Teresa Nardo, M. and Veltri, S. (2014), "On the plausibility of an integrated approach to disclose social and intangible issues", Social Responsibility Journal, Vol. 10 No. 3, pp. 416-435. https://doi.org/10.1108/SRJ-04-2012-0120

Publisher

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Emerald Group Publishing Limited

Copyright © 2014, Emerald Group Publishing Limited

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