TY - JOUR AB - Purpose This paper aims to explore how social enterprises are treated in scholarly research on quasi-markets. In so doing, the paper aims to show that a number of critical knowledge gaps persist which require deeper engagement from researchers, practitioners and policymakers alike.Design/methodology/approach This study adopts a conceptual analysis of the existing literature concerning social enterprises and quasi-markets.Findings The paper finds that there are four main knowledge gaps in this area. First, there are moral dilemmas created by boundary shifts, arising from the development of quasi-markets. Second, the phenomenon of “tactical mimicry” (Day and Teasdale 2016) represents a key theoretical platform not yet fully explored. Third, the lack of clear, comparative assessments of social enterprises across quasi-markets, and other types of service providers is also apparent despite offering a significant methodological opportunity for scholars. Fourth, there is the issue of how social enterprises engage in, and resource the operational functions that will support their management of conflicting logics, especially rigorous impact measurement.Originality/value This paper uses a synthesis of key social enterprise and quasi-market studies to extend current debate in this area, which tends to be diffused and complex. By focussing on critical knowledge gaps, the paper contributes a meta-level appraisal of the key areas for future research, providing a focussed agenda for scholars to target their efforts in growing this important body of knowledge. VL - 15 IS - 3 SN - 1750-8614 DO - 10.1108/SEJ-09-2018-0061 UR - https://doi.org/10.1108/SEJ-09-2018-0061 AU - Mason Chris AU - Roy Michael J. AU - Carey Gemma PY - 2019 Y1 - 2019/01/01 TI - Social enterprises in quasi-markets: exploring the critical knowledge gaps T2 - Social Enterprise Journal PB - Emerald Publishing Limited SP - 358 EP - 375 Y2 - 2024/04/25 ER -