TY - JOUR AB - Purpose This paper aims to review the latest management developments across the globe and pinpoint practical implications from cutting-edge research and case studies.Design/methodology/approach This briefing is prepared by an independent writer who adds their own impartial comments and places the articles in context.Findings Negotiation is a key tool in delivering competitive advantage but requires a clear and consistent approach closely linked to organizational strategy.Originality/value The briefing saves busy executives, strategists and researchers hours of reading time by selecting only the very best, most pertinent information and presenting it in a condensed and easy-to-digest format. VL - 35 IS - 2 SN - 0258-0543 DO - 10.1108/SD-10-2018-0212 UR - https://doi.org/10.1108/SD-10-2018-0212 PY - 2018 Y1 - 2018/01/01 TI - Negotiation and corporate strategy: A case from the airline industry T2 - Strategic Direction PB - Emerald Publishing Limited SP - 4 EP - 6 Y2 - 2024/04/19 ER -